Discovery and vetting

Influencer discovery builds the shortlist. Vetting decides who progresses.

Check My Influence is not a discovery database. It is the check that happens after discovery: you already have a creator in mind, and you need to know whether the partnership is worth progressing before negotiations begin.

  • Discovery answers who to consider
  • Vetting answers whether to progress
  • One brand and one creator per report
  • Relevance assessed against your brand context
  • Sponsored-content performance reviewed where data allows
  • Potential risk signals surfaced for human review

Why discovery is not enough

Discovery platforms are built around searchable databases: filter by follower count, category and geography, then export. That produces candidates, not decisions. A creator with strong reach in a relevant-looking category can still be the wrong commercial partner for a specific brand.

The gap sits between the shortlist and the negotiation. That is where vetting belongs — and it is the point where changing your mind is still cheap.

Where Check My Influence fits

Bring the shortlist you already have, from wherever you built it. Take one creator at a time, enter the brand and the creator profile URL, and review the report before the name progresses to negotiation or to a client deck.

Each report covers relevance, content and format alignment, sponsored-content history, paid-content resilience, performance ranges, potential safety signals and a recommended next move — with a proceed, test, hold or pass verdict and a stated confidence level.

Typical use

Brand teams narrowing a longlist before negotiations. Agencies sense-checking recommendations before they reach a client. Creators and talent managers checking how a proposed partnership may be assessed before pitching.

Frequently asked questions

Does Check My Influence find creators for me?+
No. There is no discovery database. It assesses a creator you have already identified against one brand.
Can I use it alongside a discovery platform?+
Yes. Bring the shortlist you built elsewhere and run a vetting report on each creator you are seriously considering, one at a time.

Vet an influencer with Check My Influence

7-day free trial · 10 reports · No card required.