Check My Influence is an influencer vetting tool used by brands and agencies. Talent managers can run the same check before approaching a brand, to see how the proposed partnership may be assessed and which objections are likely to come up.
Most pitches are rejected on relevance rather than reach. Running the check on the specific brand and creator pairing before you approach tells you whether the fit holds up to the assessment a brand team would make.
Where the report is positive, it tells you which angle to lead with. Where it is not, it saves the approach — and the relationship — for a better-matched brand.
The reasons-for-hesitation section is the practical part for a manager. Those points are usually the same ones a brand manager will bring up, so addressing them in the approach is far stronger than reacting to them afterwards.
It is not proof that a creator is suitable, and it does not always produce a positive result. It is not a roster-wide scoring tool, a shared workspace or a campaign platform — each report covers one brand and one creator.
It does not predict sales or conversions, and its safety output surfaces potential signals for human review rather than guaranteeing brand safety.
Structural scores are calculated deterministically from public platform data. The AI interprets the evidence within a constrained band around that baseline and cannot reduce an existing structural safety concern. Confidence reflects the available sample size, and performance ranges stay within the creator's demonstrated historical range.